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Enterprise lurks within every human being, seeking an opportunity to surface. In 2014, Mamata Khemka from Cuttack, Odisha, embarked on a journey of self-discovery, to find that within her lay an innate talent for art and craft. Today, SAAJ, Mamata’s flagship company, creates bespoke lifestyle handicrafts under the brand name SAAJ CRAFT, with this talented entrepreneur carving a niche for herself with her ethnic designer products.